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I recently saw this one again...  My brother and I sent away for this one in 1970 or 1971. We were disappointed that it was cardboard. We were actually expecting something seaworthy.
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The "torpedo tubes" were comparable to paper-towel rolls, and fired with slingshot-like rubber bands.
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 Another memorable ad of the late 1960's/early 1970's period. "Sea Monkeys", for those not in the know, are in fact, shrimp!
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Here's an article that collects a bunch of the ads I recall from that era. http://www.collectorsweekly.com/articles/sea-monkeys-and-x-ray-spex/I think probably the best-known comic book ad is "Hey Skinny", the Charles Atlas bodybuilding ad. And a variation of it, "The Incident that Made A Man out of Mac". Where some musclebound guy on the beach kicks sand in a skinny guy's face, and then he takes the mail-order musclebuilding course, comes back to the beach and kicks the musclebound guy's ass. And his girlfriend comes back to him saying "Ohh Mac! You're real man after all!"
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Another of my all-time favorites: Count Dante, deadliest man alive!  I only recall this one ad, from comics published in 1975. From a blog website: http://thesearchforcountdante.com/blog/
FATHER OF U.S. MIXED MARTIAL ARTS, HAIRDRESSER, and much more.
In the 1960s and 70s, his scowl was unmistakable and his kung fu pose conveyed a menace that went beyond martial arts mastery. He called himself Count Dante and he claimed to be “The Deadliest Man Alive” in garish comic book ads and gruesome instructional manuals. While his name and title may have been more show biz than lineage, his drive to live up to his fearsome reputation left one man dead and a promising career in ruins.
Count Dante’s real name was John Keehan and he grew up in a posh section of Chicago. In the early 1960s he was one of the most intriguing figures in America’s nascent martial arts scene. Bruce Lee and Chuck Norris were his contemporaries, but Keehan’s appetite for self-promotion was greater than a movie star’s. When he wasn’t putting on karate tournaments, he was styling hair and courting Playboy Bunnies. He was one part “Black Belt Jones” and one part Warren Beatty from “Shampoo.” He challenged Muhammad Ali, tested his hand speed against a quick draw artist, and kept an African lion as a house pet.
But as the 1960s gave way to the 70s, Keehan could no longer separate himself from the macho marketing tool that he created. Rival dojos were stormed, the life of Keehan’s best friend was lost and Dante became involved in the Purolator Armored Car Robbery in 1974 that netted four million dollars. Soon after the robbery, Dante mysteriously died [May 25, 1975] and was buried in an unmarked grave.
The documentary film “The Search for Count Dante” is filmmaker Floyd Webb’s personal journey into the Dante legend. Webb explores how a rich kid from Chicago became the self-proclaimed “Crown Prince of Death” all told against the backdrop of social change during the 1960s and 70s and the emergence of martial arts in American popular consciousness.
For this film, Webb has interviewed a cast of characters that is as colorful as The Count himself that includes karate champions, mob informants and trash talking tai chi masters. Count Dante’s story is one that begins with the promise of athletic glory and ends with one of the most lucrative heists in the history of American criminal enterprise.
Now that is not your average life story! Hairdresser?
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I loved the DC house ads from 1973-1976.  Those wonderful 100-page issues!
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Another DC house ad, from mid 1975...  I was already buying all the mystery books displayed and most of the superhero books. And I ended up buying all the new titles they promoted. the last one to come out was Grell's WARLORD series (that finally premiered in FIRST ISSUE SPECIAL 8 (Nov 1975), and the first 2 issues of the series later in 1976. I thought it was an effective ad because it promoted the entire DC line, with special emphasis on the emerging new line of titles.
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And three years later, the explosion that went horribly wrong.  After a ton of build-up and energetic house ads, the Explosion turned into an Implosion the same month it was to have begun. Cool ad, though.
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I don't think any event in comics history was as anticipated as Kirby's 1970 move from Marvel to DC. This ad built up the tension quite well. This appeared in JIMMY OLSEN 134: 
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Here's a really poster-worthy 1993 house ad by Arthur Adams.  Never bought SHOWCASE 93, but love the ad!
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Probably the most famous comic book ad of all, Charles Atlas' "The insult that made a man out of Mac."
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From the Warren magazines, starting around 1979-1982:  "Authentic soil from Vlad's castle in Transylvania" 
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My favorite was the one where the Joker stole a Hostess pie.
Then he raped Barbra Gorden with it.
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Another of my all-time favorites: Count Dante, deadliest man alive! I only recall this one ad, from comics published in 1975. From a blog website: http://thesearchforcountdante.com/blog/
FATHER OF U.S. MIXED MARTIAL ARTS, HAIRDRESSER, and much more.
In the 1960s and 70s, his scowl was unmistakable and his kung fu pose conveyed a menace that went beyond martial arts mastery. He called himself Count Dante and he claimed to be “The Deadliest Man Alive” in garish comic book ads and gruesome instructional manuals. While his name and title may have been more show biz than lineage, his drive to live up to his fearsome reputation left one man dead and a promising career in ruins.
Count Dante’s real name was John Keehan and he grew up in a posh section of Chicago. In the early 1960s he was one of the most intriguing figures in America’s nascent martial arts scene. Bruce Lee and Chuck Norris were his contemporaries, but Keehan’s appetite for self-promotion was greater than a movie star’s. When he wasn’t putting on karate tournaments, he was styling hair and courting Playboy Bunnies. He was one part “Black Belt Jones” and one part Warren Beatty from “Shampoo.” He challenged Muhammad Ali, tested his hand speed against a quick draw artist, and kept an African lion as a house pet.
But as the 1960s gave way to the 70s, Keehan could no longer separate himself from the macho marketing tool that he created. Rival dojos were stormed, the life of Keehan’s best friend was lost and Dante became involved in the Purolator Armored Car Robbery in 1974 that netted four million dollars. Soon after the robbery, Dante mysteriously died [May 25, 1975] and was buried in an unmarked grave.
The documentary film “The Search for Count Dante” is filmmaker Floyd Webb’s personal journey into the Dante legend. Webb explores how a rich kid from Chicago became the self-proclaimed “Crown Prince of Death” all told against the backdrop of social change during the 1960s and 70s and the emergence of martial arts in American popular consciousness.
For this film, Webb has interviewed a cast of characters that is as colorful as The Count himself that includes karate champions, mob informants and trash talking tai chi masters. Count Dante’s story is one that begins with the promise of athletic glory and ends with one of the most lucrative heists in the history of American criminal enterprise.
Now that is not you average life story! Hairdresser? I don't remember Count Dante (I remember all the others, especially Charles Atlas which obviously has notirety because of Flex Mentallo) . But that's an awesomely kitsch ad. I think I'll make a t-sshirt out of it.
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My favorite was the one where the Joker stole a Hostess pie.
Then he raped Barbra Gorden with it. What an asshole! Stole a Hostes pie.
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My favorite was the one where the Joker stole a Hostess pie.
Then he raped Barbra Gorden with it. What an asshole! Stole a Hostes pie. No, a Hostess pie.
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Lothar just wants to show you his Twinkie.
whomod said: I generally don't like it when people decide to play by the rules against people who don't play by the rules. It tends to put you immediately at a disadvantage and IMO is a sign of true weakness. This is true both in politics and on the internet." Our Friendly Neighborhood Ray-man said: "no, the doctor's right. besides, he has seniority."
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No doubt with a chimp.
Seanbaby.com has - or at least had - all the old Hostess ads archived. Some of them were weird. The most amsuing one was the recent Marvel Zombies piss-take.
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I love the one-page parody ad that Byrne did with Rog 2000, in First Comics' E-MAN # 1. I still like the idea I expressed a few years ago, of collecting all the Hostess Twinkies ads together in one book or limited series, and doing a story that ties them all together into one cosmic story. Rather than try to incorporate the original ads, they could just use the art and re-script the pages with a more intelligent story, maybe retaining a few of the original ads intact. The same way the more childish Miracleman stories from the 50's and early 60's were incorporated into Alan Moore's 80's run. Someone like Alan Moore or Neil Gaiman or Roy Thomas, or some other inspired writer, would have a field day with a project like this. Guys who have refined often silly past continuity, and re-structured it into something really impressive. Or at least a heck of a lot of fun.
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Seanbaby.com has - or at least had - all the old Hostess ads archived. Some of them were weird. The most amusing one was the recent Marvel Zombies piss-take.
Nice. I had no idea there were so many!
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That's hilarious! I especially love Captain America with the sawed-off head and brains spilling out. Truly inspired.
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Speaking of old comic book ads, Joe Weider has died.
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Speaking of old comic book ads, Joe Weider has died. Man! The guy's had comics ads since at least the early 60's. He must have been bucking 100 when he finally died!  And that's the governator himself, Arnold Schwarzenegger in this ad. He's been in comics ads since the late 1960's as well.
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These days, ads are offering to add inches in other places than your arms and chest!
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Here's a blog article on the "DC Implosion" that shows many of the DC house ads from 1976-1978, and a few from before and after that period. http://www.dialbforblog.com/archives/252/For any who haven't seen them, there's also a number of pages from the two-volume CANCELLED COMIC CAVALCADE, where the material from the 17 cancelled/unpublished DC issues (30% of DC's total comics line at that time!) were printed in Xerox form. (Although many of the stories later were reprinted in the 1980's in regular comic a few years later. The Black Lightning stories by Nasser for example were later printed in WORLDS FINEST, the OMAC backups by Starlin were printed in WARLORD 37-39.)
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From FANTASTIC FOUR 29, August 1964 (and other Marvel titles with the same cover-date):  Stimulating stuff for 1964. This girl is gorgeous. B-movie actress Quinn O'Hara. I dug up a fan site for her, with some photos of the B-movies and TV shows she appeared in. I like the one of her for The Saint the best. Alongside a pre-007 very young Roger Moore. The only one I recall seeing her in was In The Year 2889, a re-make of Roger Corman's Day The World Ended.
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In 1977 DC titles, this house ad for the newly released MISTER MIRACLE series by Englehart and Rogers.  I like the promotional-poster-within-a-promotional-poster effect. I thought of taking a comic and blowing this up to 11" X 17" size. Englehart and Rogers did MISTER MIRACLE 19-22. This came out simultaneous with issue 19.
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 A 1975 house ad for the O'Neil/Kirby AVENGER series (issues 2-4). I love how even now, you can go back through these 70's/80's issues and see tons of house ads for new series. Even 20-plus years later, many of these house ads of the 1970's 1980's and 1990's have turned me on to series I missed the first time. House ads seem virtually non-existent in the newer titles, and I think that's a mistake by comics publishers.
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Here's an infamous comic book ad, from DETECTIVE COMICS 449, and other DC titles with the same cover date... https://readcomiconline.to/Comic/Detective-Comics-1937/Issue-449?id=5691#17...the "Are your children ASHAMED you never graduated high school?" ad. Shaming housewives into getting their GED high school diploma from the Wayne School. Possibly the creepiest and most tasteless ad ever run in a comic book. That unsurprisingly, ran only one month in all DC titles, in July 1975, and July/August bimonthly titles.
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That's hilarious! I especially love Captain America with the sawed-off head and brains spilling out. Truly inspired. That's a direct take from "Marvel Zombies".
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Here's an article that collects a bunch of the ads I recall from that era. http://www.collectorsweekly.com/articles/sea-monkeys-and-x-ray-spex/I think probably the best-known comic book ad is "Hey Skinny", the Charles Atlas bodybuilding ad. And a variation of it, "The Incident that Made A Man out of Mac". Where some musclebound guy on the beach kicks sand in a skinny guy's face, and then he takes the mail-order musclebuilding course, comes back to the beach and kicks the musclebound guy's ass. And his girlfriend comes back to him saying "Ohh Mac! You're real man after all!" I re-read PLOP 2, published in 1973, including a story by Sergio Aragones, "Hey Skinny!", that parodies the above ads. Initially following the ad storyline, a skinny guy is bullied, is rejected by his girl for not being manly enough, then meets a scientist who offers him to experiment with a formula that is supposed to, Captain America-like, almost instantly grow his physique and give animal-like virility. He daydreams before taking the formula that he'll turn into a werewolf and rip the big muscular guy who bullied him to shreds. In the next panel the girl who spurned him, who left him for the bully, now cuddles him adoringly saying "Ohh Mac! You're a werewolf now!" Great stuff.
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In the 1970's and 1980's, O.J. Simpson was featured in a lot of comic book ads. Back then, he was a hero to the kids. These days... not so much.  They take on a creepy dimension in the modern era, post-murder-trial and incarceration.
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 I miss comics ads that made me want to buy an issue. And better yet, that lived up to expectations when I did read them!
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 ...yep.... 
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 An ad from KAMANDI 2, Jan 1973, and other titles out the same month. That ran 8 months before THE SHADOW 1 came out. I've never seen an explanation of this, but apparently at one point Berni Wrightson was going to draw THE SHADOW, before they settled on Kaluta as a better choice. (Although Wrightson did ink Kaluta's story in issue 3.)
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 Another of my favorite ads, from 1972 DC titles, in the last of the 52-page issues. I'm hard pressed to name another ad that made me want to purchase a book more. When I finally got a copy in 1995, I was inevitably disappointed. But that wraparound cover is one of the nicest pages Kirby ever produced. The disappointment is in that it primarily contains Golden Age/1950's Kirby material, very little 1960's/1970's material the cover would be representative of. The later 1978 Kirby MASTERWORKS book in the same 11" X 14" black and white format has a far superior selection of Kirby pages. I believe they were both published by Mark Evanier and Steve Sherman.
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